Zofeur

Cater to their investor

Goal
Goal of the project
Industry
Industry Field
Type
Type of Work
Services
Services Rendered

About the Company

Zofeur, a chauffeur service that has comfort, and convenience in mind. Customers can book online through the website providing the users top notch services with high quality cars.

Zofeur

Challenges Faced

The main challenged faced was to create a design for the products to be showcased as solutions.

Research & Analytics

Typography & Color

Font Sora
Aa

ABCDEFGHIJKLMNOPQRSTUVWXYZABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890”?”!’(%)[$]{@}/&\<-=>$><.TM

Colors

Before coming to us, the client had already created his brand book, had the logo, colors and more. We had to use everything that the client already has and keep in mind that this application is audience friendly. It must be comfortable for a young guy who is a digital native and loves bright colors as well as for a woman of age who has poor eyesight and does not often use such products

Primary Colors

Primary Colors
#00A4E6
Primary Colors
#141414
Primary Colors
#FFFFFF

Grey Colors

Grey Colors
#929292
Grey Colors
#141414
Grey Colors
#FAFAFA

Gradients

Orange Gradient
#929292
Yellow Gradient
#141414
Pink Gradient
#FAFAFA

Solutions

1. Consistent UI

Fixed the  inconsistency of design elements previously used

2. Use of Clear & Concise Content

Making the content easy to understand

3. Proper Hierarchy

Creating a structure to showcase most most important facts first for users

4. Product Value Proposition

Products value explained properly

5. Clear use of words

Removed technical jargons so users canunderstand more easily

6. Clear Navigation

Providing the user a clear navigation touse the product easy

Designs

Before & After

Before
After

Outcomes

180k
New Users
87%
Conversion
89%
Traffic

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